retail golf marketing
Full Service Advertising Agency.
Whether you are introducing or maturing a brand, our retail partner, Bob Burg, has over 25 years of business and
sports industry experience to help you evaluate market potential
for your product.
Bob's golf industry experience includes:
• President of Royal Grip, a U.S. golf grip manufacturer
• Merged Royal Grip with Precision FM, a U.S. golf shaft manufacturer
• Owned and operated retail stores
• Supervised the construction of two manufacturing facilities
• Owned and operated a U.S. and International distribution company
• Participated/consulted in mergers, acquisitions and exit strategies
• Served on several national Boards
• Experienced positions from sales representative to President & C.E.O. of both public and private companies
Golf Sales Strategies, Product Branding & More:
• Sales strategies and goals
• Order entry systems
• Customer service models
• Product branding strategies
• Point-of-purchase displays
• Sales collateral materials
• Trade show needs and objectives
• Market channels
• Sales meetings
the golf agency's retail department offers the following services:
• 40 U.S. golf sales representatives
• 15 U.S. corporate sales representatives
• 11 international distributors
• Creation and drafting of business plans
• Development of marketing strategies
• Development of TV spot advertising concepts
• Development of TV info-mercials, including all phases of pre and post production
• Deep relationships in the Far East and Mexico for product sourcing and supply chain set-up
• Negotiations for fulfillment, merchant banking and call center services
• Structuring of customer service, order entry and inside sales departments
• Assistance with joint ventures and exit strategies
To
learn more about our retail capabilities, contact Bob Burg:
To
contact Bob Burg directly, please call him at 480-951-6800
or email him at Bob@TheGolfAgency.com.
Find out more about our Golf Marketing services.
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